Marketing term definitions

Privacy manifests

🎉 THe fun  definition:

Privacy manifests are like the make-a-wish foundation for data minimization; they're documents that outline how a company will use, or hopefully not abuse, your personal information. These manifests are supposed to reassure you that they're not out to sell your deepest secrets to a group of goblins in a shady data dungeon. Think of them as the terms and conditions that nobody reads but everyone hopes will keep their beach selfie from ending up on a billboard.

🤓 THe nerdy  definition:

"Privacy manifests" in marketing refer to documented disclosures or declarations that communicate a company's practices related to the collection, use, and protection of consumer data. These manifests are critical in building consumer trust and ensuring compliance with legal standards such as the General Data Protection Regulation (GDPR) or the California Consumer Privacy Act (CCPA). They typically outline what information is collected, how it is used, who it is shared with, and how it is safeguarded. By providing transparency and control to consumers over their personal data, privacy manifests serve as a cornerstone in fostering ethical and responsible marketing practices.

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